Why Every Investor Should Read Kenneth Fisher's Bestselling Book

  • Investment fraud can strike anyone at anytime and is a threat to investors of all sizes–not just the wealthy.
  • Nearly every investment Ponzi scheme ever perpetrated, including Bernard Madoff's massive fraud, could have been easily detected–and more easily avoided.
  • There are telltale signs that a money manager is or could become a con artist.

Smell A Rat Ken Fisher's New York Times bestseller, How to Smell a Rat uses recent and historic examples of fraudsters to show readers how to easily spot the red flags and avoid future financial scams.
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About the Author

Kenneth Fisher is founder and Executive Chairman of Fisher Investments, a fee-only investment adviser founded in 1979.



Kenneth Fisher's Forbes Portfolio Strategy column ran from 1984 through 2016, making him the longest continuously running columnist in Forbes'  history. He has written 11 books, four of which were New York Times bestsellers, and has been published widely in major media publications and academic journals.


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